class ex.2

class ex. 2a

SchoolmateA
lifestyles: causal , simple
mass customization: T-shirt, jeans
color preferences: black, grey, white, blue

SchoolmateB
lifestyles: sporty, mannish
mass customization: adidas clothes and jacket, shirt, sporty watch
color preferences : blue, green, yellow

SchoolmateC
lifestyles: girlish, outgoing
mass customization: dress, lots of accessaries, leggings, more feminine top


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class ex. 2b

A feedback form

1)What color do you like most?
2)Do you want to buy some sharp color clothes?
3)Do you want to be the spotlight of the mass?
4)Can you accept shocking pink color?
5)Is color important when you buy clothes?
6)Will you buy some clothes with good color matching but not the color you like?
7)Does anybody influence your buying choice?